Title: Corporate visual identity
A study of the image for the Car Rental ecommerce. We chose to use bright colors, giving importance to both the text and to the sinuous and rounded shapes of the symbol.
An image fresh and dynamic way to position of strength in the market for rental of vehicles. The challenge was to boost the image and the visual concept of classic conceptual models.
The project included a full program of corporate visual identity, in order to create a strong and competitive.
A concept for the distinctive mark on all their strategies for positioning.